The #1 Latin Station in the Ozarks. Customized programming to meet our audience taste. Formatting for this station is Regional Mexican, Salsa, Merengue, Regeton, and top adult contemporary. We are a true Latin blended station. KQMO 97.7 FM covers the heart of the Ozarks. The on-air staff focuses on providing information that will aid in the acclimation of the area. The demo is ages 16 to 40 with a mean of 29, and 92% are bilingual.
General Manager/Director of Operations
Inspired by the Ozarks Latino audience and traveling the world she launched a new KQMO 97.7 FM bringing in a new flavor of blended Latino music into the steroes of thousands of listeners throughout the midwest. Her Puerto Rican and Mexican roots has made her proud to represent KQMO. This is her favorite radio station to run out of the other four she manages.
On-Air Monday-Fridays 6am-10am
Listen to El Mandril Show Monday to Friday 6am-10am. The Mandril team ranked number #1 in the nation. His show brightens everyone's day with comedy, and mixed with the latest hit music. Latinos across the nation follow his show.
EL TORO ZACATECANO
ON-AIR Monday-Friday 10am-12pm
I was born in Zacatecas Mexico. Iv been with LA MAS GRANDE ever since it started back in 2001. My greatest satisfaction is that I’m getting paid for something I love to do. How about that!
ON-AIR Fridays 5PM-7PM and Saturdays 2pm-4pm
This latina radio diva is an icon in the Latino community. She brings warmth to KQMO's 97.7 FM audience. Her show is filled with music, fun news and lots of laughter with her co-host La Intern.
EL AMIGO LALO
ON-AIR Wednesdays, Friday and Saturday's 12pm-2pm
Originario de Oaxaca, México. Llega a la 97.7 FM "La Mas Grande". Presentando para todos su programación y estilo personal como Locutor. Con mucho dinamismo y energía, transmite para nosotros shows semanales como "Recuerdos Mas Grandes", "Puras Rolas Pa' La Raza" y "Las Movidas" Del Amigo Lalo Lalo. No te pierdas la programación y estilo muy personal del "Amigo Lalo Lalo"
Newest member to La Mas Grande. Her outgoing personality landed her a spot on Yesy's Perez radio show Fridays and Saturdays. Ariana's favorite thing to do is horseback riding and learning the radio world.